Chartboost Poaches Clay Kellogg From Google Admob, Passes 2B Game Sessions A Month

Chartboost, a San Francisco-based gaming and ad platform, just poached Google Admob's head of mobile platform and partnership strategy Clay Kellogg to be its chief revenue officer. Chartboost, which was founded by some alums of an early mobile gaming company that Disney acquired called Tapulous, is a platform where mobile developers can cross-promote their work. Gaming studios will usually do a direct advertising trade where they'll market their titles in other developers' games. Chartboost's platform has grown to incorporate 4,000 app developers with 2 billion game sessions per month between them. The company offers direct advertising trades for free, but developers can pay to promote their app in the company's network on a cost-per-click or cost-per-install basis.

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